Tag Archives: Bollywood diplomacy

Experiencing India from Morocco

by Mona El Hamdani

LOS ANGELES – Morocco’s geographic position enables it to be a major cross-road where different and rich cultures meet and thrive. Over the ages, it has been open to and influenced by African, Mediterranean, Middle Eastern, and European civilizations and cultures. However, the purpose of this post is not to talk about the diversity of Morocco nor about the different cultural waves that influenced this country. The purpose is more to reflect on my own personal experiences and how I got to know, interact with and learn to appreciate cultures that are foreign form my own, specifically the Indian culture.

Growing up as a young woman in Morocco, I was exposed directly and indirectly to a number of foreign cultures. Movies, television shows, music, pop culture items and languages have been among the major cultural elements that built my perception as a kid and later on as a grown up about countries and peoples beyond my country’s border. These elements have conveyed a tremendous amount of information about the other and helped shape, in a major fashion, the way I imagine and think about people I have never met and things I have never experienced. This continuous cognitive process has conveyed a number of facts about other individuals and groups, but it also unfortunately has built a block of stereotypes and prejudices.

In Morocco, I have come to experience India through two main elements: Bollywood movies and sari fabrics. Looking back a number of years ago, I still remember myself borrowing from one of my friends at college an Indian movie DVD called Kuch Kuch Hota Hai. At that time, and as is still the case today, watching Indian movies was a popular entertainment pastime among many Moroccans. The beautiful actors, the dynamic dances, the bright-colored dresses and the classic love stories made Indian movies a popular and amusing commodity for many Moroccans to buy, rent and exchange. Continue reading

Historical case study: Bollywood Diplomacy and Australia-India Relations

By Maya Babla

LOS ANGELES – Indians represent the largest group of foreign students in Australia, but in June 2009, tensions flared after a series of brutal attacks on Indian students. Students and other Indian-Australians began speaking up, alleging that these attacks were racially motivated and had been happening at a tremendous rate since 2004. Protests ensued, and Australian authorities were criticized for not taking a strong enough stance towards law enforcement officials who were perhaps turning a blind eye to racism.

In addition to straining bilateral relations, this controversy had the potential to be disastrous to the Australian economy, which benefits enormously from the high tuition rates foreign students pay, as well as the robust trade between the countries. The Indian government issued a travel warning to those headed to the continent, a clear sign that Australia’s reputation had been impacted.

Indian media coverage went wild, producing images of Australia as racist and reminding the world of its White Australia Immigration policy, which was in effect from 1901-1966. In particular, a political cartoon published in Delhi’s Mail Today depicted an Australian police officer as a member of the Ku Klux Klan, further depicting the pressure on diplomatic ties.  Political cartoon published in Mail TodayBollywood represents a powerful cultural institution to be reckoned with on the international stage; the use of Bollywood to shift public opinion worked both ways. On the one hand, superstars like Aamir Khan condemn the racism and call for Australian authorities to do more to prevent these attacks; Amitabh Bachan similarly sent a strong message by rejecting an honorary doctorate by Queensland University in Brisbane; finally, Bollywood unions boycotted Australia by refusing to work on major film productions scheduled later in summer 2009. These actions all added fuel to the fire burning Australia’s once-positive image in India.

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